Going Above and Beyond for Student Success

Across the Simon Property Group network, mall partners continue to find creative ways to support Simon Youth Foundation and the students we serve. From unique community experiences to opportunities that raise awareness and generate support, these efforts showcase the many ways our partners are going above and beyond to advance student success.

The Mall at Green Hills – Nashville Creator Awards

On May 19, 2026, The Mall at Green Hills hosted the Nashville Creator Awards, its signature marketing initiative and Nashville’s only dedicated influencer awards platform. The four-month campaign brought together Nashville’s influential creator community through nominations, public voting, and a culminating awards ceremony.

The celebration transformed the Mall into an immersive experience featuring elevated décor, curated photo moments, entertainment, retailer giveaways, and opportunities for creators and guests to connect and create content. Across the campaign, creators generated approximately $250,000 in authentic content, helping keep The Mall at Green Hills at the center of the Nashville conversation.

Through ticket sales for the awards ceremony, $487.29 in proceeds benefited Simon Youth Foundation, providing an additional way for the event to support students while connecting SYF with Nashville’s engaged creator community.

Allen Premium Outlets – Back-to-School Pickleball Tournament

On August 30, Allen Premium Outlets brought the community together for a Back-to-School Pickleball Tournament benefiting Simon Youth Foundation. Hosted at no cost to the Foundation, the event combined friendly competition with a silent auction to generate $3,484 in proceeds for SYF.

Beyond fundraising, the tournament provided an opportunity to raise awareness of SYF and the upcoming scholarship application cycle among students and families throughout the Dallas-Fort Worth area. It was a creative way to connect a community-focused event with opportunities available to local students.

South Hills Village & Ross Park Mall – Topgolf Pittsburgh

In Pittsburgh, South Hills Village and Ross Park Mall partnered to host a one-off Topgolf Pittsburgh event benefiting Simon Youth Foundation. With no cost to the Foundation and all proceeds supporting SYF, the event set an initial $50,000 fundraising goal and has collected $60,000 to date.

The event demonstrates how Simon teams can leverage local partnerships and unique experiences to generate significant support for the Foundation without the traditional costs associated with fundraising events.

Creating More Opportunities to Give Back

From an influencer awards program in Nashville to pickleball in Dallas-Fort Worth and Topgolf in Pittsburgh, these efforts look different, but each reflects the same commitment: finding new and creative ways to support students.

These partnerships demonstrate that opportunities to advance Simon Youth Foundation’s mission can happen anywhere, anytime, when Simon teams and their communities come together with purpose.